Wednesday, November 24, 2010

From the Source: Manners & the Mayor of Beverly Hills Jimmy Delshad

BHM: How important is community spirit in modern day society where isolation and disconnection seem to prevail?

Mayor: Thank you for the opportunity to address your readers and share my thoughts on the importance of community spirit. The City of Beverly Hills is unique, in that we have a very active and engaged community. Our residents and businesses play an important role in shaping the vision and future of this City and it is because of their strong community spirit we are so successful. The City’s many programs such as the Library’s very popular Teen Zone and innovative Story Time classes for children as young as four months, along with the many programs at Roxbury Senior Center, are just some examples of how we encourage community participation. I believe it’s important to create a culture of mutual respect and understanding. Our City’s Human Relations Commission recently developed an Election Civility Statement, which encourages everyone to practice civility and respect in all aspects of community life. This is just another way we are trying to set an example for our younger generations, that yes, responsible leadership is possible. Additionally, the establishment of the Friendly City Awards offers an opportunity to say ‘thank you’ to those who have provided exceptional customer service and have made our Beverly Hills visitors feel special.

BHM: Beverly Hills is a world-class destination. What do you believe are the three most vital qualities to upholding this title?

Mayor: Beverly Hills captivates the heart and inspires the imagination of people everywhere. We have top-notch City services, an active and engaged community and a unique international cache that is unparalleled in many ways. Beverly Hills’ police and fire department are ranked as one of the top in the nation. Our City is the center for luxury retail, hotels and fine dining restaurants in the region. Beverly Hills is a friendly, beautiful and safe community. We understand the need to always refresh the Beverly Hills brand. Through offering unique programs such as the immensely successful 9.02.10 Day and the Taste of Beverly Hills wine and food festival, to establishing policies such as innovative green building codes, we are a community that is always active.

BHM: As a father of two and the Mayor of our fine City, you must be a good role model both personally and professionally. What part, if any, do you think manners have played in achieving your success?

Mayor: Good manners have always been an integral part of my life. I learned early on, that in order to be successful both personally and professionally, you must not only have excellent communications skills, but you should know how to articulate your message with courtesy and respect. Social graces provide a sense of security, happiness and yes, much success. After a long time people will forget what you said, and they will forget what you did, but they will never forget how you made them feel. We would like everyone who comes to Beverly Hills to leave with a positive and memorable experience because that is the one thing they will never forget – which in essence is the key to keeping our City as a world-class destination of choice.

Celebrate the Holidays in Beverly Hills
Beverly Hills always shines, but during the holidays, it positively dazzles. This year, amid twinkling lights and colorful street banners, Beverly Hills becomes a winter paradise – complete with snow and a sleigh-full of good cheer. On Thursday, Dec. 9, Snow 90210 Rodeo entices shoppers to stroll through drifting snowflakes, enjoying in-store events and receiving complimentary horse and carriage rides with their purchases. At Two Rodeo Drive, a majestic, 30-foot holiday tree provides a stunning backdrop for Dickens carolers, frolicking polar bears and spirited musical entertainment. Hop on the trolley the same evening and visit Canon Drive host a festive family celebration event at 4 p.m. that includes face-painting, scavenger hunt, live entertainment and an adoptable doggie parade. A concert featuring the Beverly Hills High School Madrigals is planned at 5:30 p.m. in Beverly Canon Gardens. Throughout the season, Santa flies his sleigh high over Wilshire Boulevard and Beverly Drive. When he touches down at the Paley Center for Media, young and old can take the Beverly Hills trolley to visit him, being entertained along the way by a story-telling Mrs. Claus. For all the details on
holiday events, visit